Warner Bros. Discovery – Food Network

Food for thought...

The Food Network Kitchen App, an entertaining, educational, immersive food experience. 

All your cooking needs, in one place.

The Food Network Kitchen app is a one-of-a-kind direct-to-consumer product that brings thousands of recipes, classic Food Network shows, live, and on-demand cooking classes to users. In 2019, the Food Network App was launched – I was on a four person design team that concepted, pitched, and brought the app to life.

While working on this app I learned firsthand about building a successful product. My responsibilities ranged from creating branded iconography, custom video players, full-scale features as well as working with product and engineering teams. Since its launch, the Food Network app has been steadily evolving.

Product Design – UX/UI Design
iOS . Android . Web

✨2020 Webby Award Winner✨

✨2020 Webby Award Winner✨

People's Voice Winner
Apps and Software, Food and Drink
People's Voice Winner
Apps and Software, Productivity (Voice) 
Nominee
 
Apps and Software, Best Branded Voice Experience 2020
Nominee
Apps and Software, Best User Experience 2020

App Icon & Color Palette
App Icon & Color Palette
App Icon & Color Palette
App Icon
FNK App Icon
Color Story Copy
FNK Page 1
Onboarding & Main Landing Pages
Onboarding 1 Copy
Onboarding 2 Copy
Onboarding 3 Copy
Onboarding 4 Copy
Explore Screen
Classes
Recipes
Shows
Illustration

I created a system of iconography and illustrations that were used widely across the app in up-sell assets, in-app messaging, and filter categories.

Price Cards
Guy Fieri_Game Day
Frying-Pan-Solid
Features

The app launched with a live class feature. Users were able to tune in and cook alongside legacy FoodNetwork chefs like Giada and Guy! The feature also included real-time Q&A from culinary experts and emoji reactions.

Live Class Hero Image Mobile
Live Class Copy
Live 1 Copy
Live 3 Copy
Live 2 Copy
iPad 1 Copy 2
iPad 1 Copy 3
iPad 2 Copy

★★★★★
Rated 4.9 stars in the App Store with 514k Reviews

★★★★★
Rated 4.9 stars in the App Store with 514k ratings.

★★★★★
Rated 4.9 stars in the App Store with 514k ratings.

★★★★★
Rated 4.9 stars in the App Store with 514k ratings.

"Easy to navigate! Good stuff!"


"I like going through the app when I have a classic craving, when I want something fresh and new, or when I need to build my grocery shopping list. It’s easy for anyone to find and cook something great."


"I really love this app I loved it so much using the free trial that I went ahead and purchased it You can save your recipes you can create a shopping list it just gives you everything You need to make just about everything from scratch I haven't found anything yet that I cannot make from scratch that I used to think I had to buy at the store. I never realized I could make my own homemade mozzarella cheese or my own homemade ricotta cheese That's just two examples."

FNK Page 3

More Work

Meal PlanningWarner Bros. Discovery – Food Network

Breaking NewsWarner Bros. Discovery – CNN

Reach RedefinedNBCUniversal

Happy LegsMetro Vein Centers

In the SpotlightNBCUniversal

Say MoreKindra

IllustrationsWarner Bros. Discovery – Food Network

EmailsESPN+